Week 6 Reading Reflection

1. My biggest surprise was how short the overall article was. I was expecting something as long as the book chapters. Also, I was surprised over how the significance/strength of the factors could alter the playing field of businesses in general. If one factor is stronger than the one, it can lead to both good and bad forms of progress.

2. I admit to being confused when the article said "how to use the forces to understand complements".  I don't know what complements are in this particular case, and how they serve a purpose to the overall function of a business and competing businesses in general.

3. What led you to make such a model? There had to be some inspiration and/or motivation that led him to go through making the Five Competitive Forces in the first place. Also, is there a possibility that there could be other factors, unknown, that have an impact, or even a greater impact, than the traditional five mentioned? I think we still need to questions subjects like this so not only do we get more out of it and understand it better, but we also can possibly lead ourselves to discovering something new.

4. At this point, I don't necessarily find anything that I disagree with the author on in this article. While I do think there is the possibility of there being more factors involved that may not have been mentioned, I did not disagree with anything in the article at this point.